Traditional sports organisations took interest in esports several years ago as a way to reach the next generation of fans where they play. Today, many sports teams around the world are taking esports into their organisations and the Covid-19 pandemic further accelerated that adoption.
See how this trend is unfolding around the world and what strategies lie behind sports teams’ embrace of esports, from a seasoned veteran who has worked in both industries.
Roger Quiles, founding partner, Quiles Law;
Dave Harris, managing director, Guinevere Capital
Register below for the full range of ESIC Think Tanks, sponsored by UltraPlay. We will then send you an email with access to all five videos so you don’t need to register for each one.