Esports for all: Best practice for product development

| By iGB Editorial Team

One of the most important considerations for esports fans is authenticity. This means operators looking to reach that fanbase will need to tailor their betting products around their preferences, whether that’s data-driven content, professional players or influencers in the sector.

Here two executives, Flavien Guillocheau of PandaScore and Mario Ovcharov of UltraPlay discuss how they have successfully applied these factors to grow successful businesses.

Mario Ovcharov, CEO, UtraPlay;
Flavien Guillocheau, CEO, PandaScore

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