Sportsbook as an amenity to drive patrons back to the casino
With more and more states looking to legalise sports wagering and generate much-needed tax revenue, how can casinos harness sportsbooks’ power to attract new and dormant customers?
March 11 2021 @ 16:00 - March 11 2021 @ 17:00
With more and more states looking to legalise sports wagering and generate much-needed tax revenue, how can casinos harness sportsbooks’ power to attract new and dormant customers? This webinar will discuss:
- Building or adapting your sportsbook facilities to the post-Covid world to provide an entertaining and safe environment
- Quantifying the value of the sports betting customer
- Driving sports betting players to the casino floor to maximise their value to your operations
Speakers:
- Art Manteris, VP Sports Gaming, Station Casinos
- Vic Salerno, President, USBookmaking
- Luisa Woods, Vice President - Marketing, Gaming and Entertainment, Delaware North
Moderator: Melissa Blau, Director, iGaming Capital