Internet Vikings goes live in Iowa

The roll-out means Internet Vikings will now be able to work with licensed operators in the state and support them with their igaming offerings.

Iowa marks the latest US state in which Internet Vikings has launched its igaming hosting operations, with the business also operating data centres in Arizona, Colorado, Illinois, Indiana, Louisiana, Maryland, Michigan, New Jersey, Ohio, Pennsylvania, Tennessee and West Virginia.

Further data centre launches are planned in a number of other states including Connecticut, Mississippi and Virginia.

“Our primary goal is to provide the support which others require in order to keep moving in this often-unpredictable industry,” said Internet Vikings founder Rickard Vikström, who was this month appointed as the new chief executive of the business.

“The US is our focal point, and with many customers in other compliant states, we are proud to have taken our next step in America. Iowa is showing great promise, and we are now on the ground with all that is required to get set up with confidence and a secure partner.”

Sports betting revenue in Iowa declined 21.4% year-on-year to $6.6m in June, despite player spending in the state increasing by 10.1%. Revenue was down from $8.4m in June 2021 and also 47.6% lower than $12.6m in May of this year.

In terms of handle, consumers wagered a total of $122.4m on sports during June, up from $111.2m in the same month last year, but 17.2% down from $147.9m in May 2022. Of this total, $111.9m was spent online, while the remaining $10.5m was wagered through retail sportsbooks.